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Google Tag Manager & GA4 Setup.Tracking Built Properly From Day One

A clean, documented Google Tag Manager setup and GA4 setup, with every key event and conversion tested before handover.

Tracking that is set up badly at the start costs far more to untangle later.

Takes 30 seconds. No commitment. No sales calls.

  • Structured GTM container with clear naming
  • Forms, calls, bookings and purchases tracked
  • Google Ads, Meta and CRM integrations connected

Fixed Fee•Tested•No Retainers

What's Included

Everything you need for reliable measurement, delivered for a fixed £149.

GTM Container Setup

A tidy container structure with consistent naming for tags, triggers and variables, so anyone can understand it later.

GA4 Configuration

Data streams, internal traffic filters, data retention, cross-domain settings and key events configured and validated.

Event and Conversion Tracking

Form submissions, clicks to call, bookings and ecommerce events implemented through GTM and marked as key events where relevant.

Platform Integrations

Google Ads conversion tags, Meta Pixel and connections to forms or your CRM, set up so data reaches the right place.

Consent-Aware Tags

Tags configured to respect your cookie banner and Consent Mode v2 settings.

Testing and Handover

Every event is tested in Tag Assistant and GA4 DebugView, then documented so your team knows what is tracked.

When You Need a Tracking Setup

A proper setup is worth doing early. These are the usual triggers.

New Website or Rebuild

You're launching or migrating a site and want tracking working from the first visitor, not patched on weeks later.

Hard-Coded or Messy Tags

Tracking scripts are scattered across the site or a GTM container nobody understands, and changes keep breaking things.

About to Spend on Ads

You're launching Google Ads or Meta campaigns and need conversions tracked accurately so bidding has the right signals.

How the Tracking Setup Works

No jargon. No guesswork. Just clear answers.

Tell Us What You Need

Complete the 30-second form. We reply within 24 hours with next steps.

Agree the Tracking Plan

We confirm which actions matter to your business and which platforms need the data.

We Build and Test

We implement GTM and GA4, connect your platforms and test every event before going live.

Handover

You get a clear summary of what is tracked, where it reports and how to check it.

Simple, Fixed Pricing

One-off fee. No retainers. Already have tracking in place? Start with an audit instead.

This Service

Tracking Setup (GTM & GA4)

£149One-off setup

Starting from scratch or rebuilding?

  • ✓GTM container setup and structure
  • ✓Event and conversion tracking implementation
  • ✓GA4 configuration and validation
  • ✓Platform integrations (ads, forms, CRM, etc.)

Tracking Audit + Fix

£199One-off audit

Can you trust your data?

  • ✓GA4 configuration review
  • ✓Google Tag Manager validation
  • ✓Conversion event testing
  • ✓Tracking issues fixed where needed

Who This GTM Setup Is For

This service suits businesses launching a new site, founders who have outgrown a basic GA4 install, and agencies who want a reliable GTM consultant to build tracking for a client without handing over the account relationship.

We work independently and agency-safe. We set up the measurement, document it and step away. No retainers, no lock-in, and your container stays yours.

If you'd like to understand the approach first, read our guide to setting up Google Tag Manager properly and how to track form submissions in GA4.

Already have tracking but don't trust it? Our GA4 and tracking audit checks and fixes an existing setup. Running paid search? Pair it with a Google Ads audit.

Frequently Asked Questions

Tracking Done Right · Agency-Safe · Fixed Fee

Get Google Tag Manager and GA4 set up properly for a fixed fee of £149.

Takes 30 seconds. No commitment.